TATA Data Visualisation

In this program, I had the opportunity to explore the exciting world of data visualization with Tata iQ and uncovered valuable insights from massive datasets!

💡 Objectives

The program is designed to enhance your data visualization skills through following modules:

• Framing the Business Scenario
• Choosing the Right Visuals
• Creating Effective Visuals
• Communicating Insights and Analysis

💡 Tools Used

• Tools : Tableau
• Keywords: Product Demand, Revenue Generation, Data Analysis, Data Visualization, Data Interpretation

💡 Dashboard

The dashboard created :

💡 Description

This section describes the steps taken to perform and visualize the data and the accomplishments achieved during the program.

🎯 Task 1 - Framing the Business Scenario

• The aim of this task is to help an online retail store strategize for the upcoming year by focusing on revenue factors.
• In this task both operational and marketing metrics, including valuable demographic information etc were taken into consideration.
• A problem statements were formed specifically tailored for the CEO and CMO of the online retail store.

🎯 Task 2 - Choosing the Right Visuals

• This task comprised of selecting accurate data representative charts and graph for each problem statement.

🎯 Task 3 - Creating Effective Visuals

• Performed data cleanup and EDA to draw insightful results from the data.
• Crafted impactful visuals using tableau to explore each problem statement, ensuring accuracy and clarity in the analysis.

🎯 Task 4 - Communicating Insights and Analysis

• In this task the final dashboard created was presented to the authorities to explain the key findings and conclusions obtained.